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Bob Dorf
General Partner

The March 1999 Fortune magazine raved about The One to One Fieldbook, which Bob Dorf co-authored with Don Peppers and Martha Rogers. "If your company is launching a customer-focused strategy…it sets the agenda," said Fortune. Until fall 2000, Dorf served as CEO of Peppers and Rogers Group, the firm he helped found and build to a worldwide staff of nearly 300. In addition to his co-authorship of the Fieldbook, he joined Peppers and Rogers in contributing a substantial Harvard Business Review article in January 1999. Mr. Dorf has spoken on one-to-one marketing before scores of U.S. and international audiences. He has also conducted in-depth workshops and written dozens of published articles.

As recently retired founding CEO of Peppers and Rogers Group, the preeminent CRM consulting practice, Dorf is considered a leading strategist in the field of Customer Relationship Management. His work has helped conceive and implement one-to-one marketing strategies for leading organizations ranging from the American Cancer Society to Jaguar Cars, 3M, Bertelsmann, Charles Schwab, Ford, Hewlett Packard, Oracle, Prudential Securities, and-among others-his personal favorite, Vail Resorts in Colorado.

Bob recently switched careers becoming a General Partner in Marketing 1to1 ® Ventures, a $100-million private equity venture capital firm he co-founded to invest in early-stage companies delivering CRM tools, technologies, and implementation. Previously, Dorf spent two decades as founder and CEO of Dorf & Stanton Communications, a top communications and public relations firm. Dorf & Stanton was the nation's 8th largest independent PR firm when Bob sold his interest in 1989. He is a member of the Public Relations Society's honor society and a former editor of Marketing & Media Decisions Magazine and WINS 1010 Newsradio in New York.

Bob is active on many corporate and charitable boards of directors, including:
American Cancer Society, National Income Development Advisory Board,
Gorp.com, the leading outdoor recreation website, Silver Carrot, a marketing services company, Stamford Health Foundation, part of the Stamford Health System, Temple Sinai, Stamford (former Treasurer and Executive Committee member), and Shelter for the Homeless, Inc. Stamford.

He lives in Stamford with his wife Fran, a prominent novelist who has published three novels in nearly a dozen languages, and Molly - a chocolate Labrador. The Dorf's magnificent daughter, Rachel, is a college sophomore in Boston. The family also enjoys spending time at their ski home in Colorado.

Email Dorf@1to1ventures.com.

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